Share Email Opening
Title

Digital Marketing and Database Coordinator 

EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.  
About the Organization The Houston SPCA, founded in 1924, is Houston's first and largest animal protection organization and shelter. Our mission is to promote commitment to and respect for all animals and free them from suffering, abuse and exploitation. The Houston SPCA is a private, non-profit charity, funded entirely by donations, which receives no funding from the Government, United Way or national animal groups.
 
Full-Time/Part-Time Full-Time  
Exempt/Non-Exempt Non-Exempt  
Category Financial Development/Fundraising  
Description

Position Overview:
We are seeking a talented and enthusiastic Digital Marketing and Database Coordinator to join the Development and Marketing team. The ideal candidate will be passionate about animal welfare and possess a strong background in digital marketing, content creation, and project management. This role will be responsible for coordinating all outbound marketing content, overseeing our email marketing efforts, maintaining our eCommerce platform, and creating engaging multimedia content.


Essential Functions of the Position:

  • Serve as the project manager for all outbound marketing content, ensuring timely delivery and adherence to brand guidelines.
  • Manage the Email Marketing Software, including building emails, segmenting target audiences, and implementing email system automation to maximize engagement and conversion rates.
  • Oversee the Houston SPCA's eCommerce solution, including product management, order processing, and customer support.
  • Coordinate directly with the Direct Mail agency of record TrueSense to build trackable campaign pages, report success, and ensure deliverability.
  • Understand all aspects of Email Marketing and eCommerce Solution's database function and build simple and complex queries for marketing efforts.
  • Ability to perform primary database functions like bulk list uploads, deduping, updating donor records, creating tracking codes, and other duties.
  • Work in conjunction with the database manager to ensure all data in these systems are prepared for weekly synchronization with the donor database of record which is Raiser's Edge.
  • Collaborate with internal teams to develop creative campaigns and initiatives that promote our mission and drive donor engagement. Build out functionality as needed, including event ticketing, peer to peer fundraising efforts and storytelling.
  • Creates a filing system for all analytical reports as well as digital assets.
  • Collaborates with the Digital Marketing Manager to strategize and improve website content related to forms, feedback, donations, and information gathering.
  • Works with the Agency of Record to strategically review analytics and content to ensure user engagement is high and utilizes new technologies.
  • Graphic design/provides content for online form creative, appeal landing pages, events, online forms, etc.
  • Assists with monitoring and moderating conversations on social media platforms.
  • Stay up-to-date with industry trends and best practices in digital marketing, email marketing, and eCommerce to ensure the Houston SPCA remains at the forefront of online advocacy and fundraising.
  • Represents the Houston SPCA by providing excellent customer service and focus.
  • Protects all confidential information, including donors, clients, animals and internal communications.
  • Performs additional responsibilities as assigned.
 
Position Requirements
  • 2+ years of experience in digital marketing, preferably in a nonprofit or animal welfare organization. Bachelor’s degree in related field (e.g. marketing or digital marketing or related field) is required.
  • Proficiency with Email Marketing Software (e.g., Mailchimp, Constant Contact) and eCommerce platforms (e.g., Shopify, WooCommerce).
  • Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
  • Excellent written and verbal communication skills, with a keen eye for detail and creativity.
  • Experience with content creation, including photography, videography, and editing.
  • Experience with both writing and graphic design is preferred.
  • Experience with Google Analytics and WordPress is preferred.
  • Experience with nonprofit database management (Luminate, EveryAction, Classy or similar) is preferred.
  • Sound knowledge of digital space, social media, emerging tech, and related technologies.
  • Demonstrates excellence in organizational skills and attention to detail, ability to manage multiple projects, meet deadlines and drive projects to completion.
  • Demonstrate an ability and eagerness to learn, be resourceful and proactive, adapt to changes and be able to work independently with minimal supervision.
  • Ability to use good judgment, take initiative, anticipate issues and make recommendations in resolving problems.
  • Ability to establish and maintain effective working relationship with internal and external stakeholders and work well in a team environment.
  • Must represent the Houston SPCA in a professional manner in all situations with the public, donors, volunteers and staff.
  • Exceptional written, proofreading, oral, interpersonal and presentation skills.
  • Passion for the mission of the Houston SPCA.
  • Able to drive, stand, bend, squat, walk, and talk for up to eight hours a day; able to lift up to 25 pounds.
  • Proficiency in Microsoft Excel, Word and PowerPoint, and Outlook is necessary.
  • Proficiency in Raiser's Edge and/or EveryAction fundraising databases is a plus but is not required.
  • Occasional exposure to animals and related issues.
  • Able to work a flexible schedule including weekend and evening shifts.


This job description is not designed to encompass all activities, duties or responsibilities that are required of the individual. Other duties than those listed herein may be assigned.

 

This position is currently not accepting applications.

To search for an open position, please go to http://HoustonSPCA.appone.com



WE ALSO RECOMMEND

Other Jobs Within Same Category
Development Coordinator in Houston, Texas
Posted on: 4/18/2024
[Apply Now]

Senior Donor Relations Manager in Houston, Texas
Posted on: 4/9/2024
[Apply Now]

Special Events Manager in Houston, Texas
Posted on: 4/9/2024
[Apply Now]


Other Jobs Within 60 Miles
Community Education Program Coordinator in Houston, Texas
Posted on: 3/18/2024
[Apply Now]

Future Educator Internship (Summer Critter Camp) in Houston, Texas
Posted on: 3/8/2024
[Apply Now]

Animal Care Specialist in Houston, Texas
Posted on: 12/5/2023
[Apply Now]

Call Center Team Member in Houston, Texas
Posted on: 4/5/2024
[Apply Now]

Chief Cruelty Investigator in Houston, Texas
Posted on: 12/27/2023
[Apply Now]



 


AppOne.comTM   ©1999-2021 HR Services, Inc.
Click here for technical assistance.