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Title

Marketing Outreach Leader 

Category Marketing  
Description

Summary:  As Marketing Outreach Leader, you will manage the business development and public relations responsibilities for the company while following the brand strategies of River Valley’s franchise system. Your main duties will include developing, maintaining and executing most of the River Valley’s communications to customers and communities. It will require exceptional communication skills, attention to detail, a proactive mindset and comfort balancing quickly shifting priorities and competing departmental needs. Additional responsibilities will include managing media and marketing firm relationships. Travel, weekend, and/or overnight stays in connection with market needs are expected and may happen 1-3 times on average a month.

 

Essential Job Duties & Responsibilities:  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Essential duties and responsibilities include the following:

  • Manage and create business development programs to include customer educational seminars, customer gift program, and other special events that help build franchise value in the markets we serve and add market share.
  • Create public relations/promotional opportunities in the markets we serve that are measurable and can be tracked back to adding value to the company’s bottom line.
  • Manage the company’s advertising partners, suppliers, and creative/media agency.
  • Responsible for writing and/or editing customer communications, press releases and special requests from the field using the company’s ad management system.
  • Assist in developing marketing collateral (i.e. online ads, presentations, email campaigns etc.) to comply with brand standards.
  • Manage the participation of various departments/groups for different marketing programs.
  • Manage marketing projects to ensure timely completion and implementation, including communication with all applicable parties on project timelines and deadlines.
  • Assist with daily operation and support as needed by the marketing department.

 

Other Responsibilities:

Perform other related duties as required or assigned that are in the spirit of this job description and position as necessary for the Bank and the Department to function effectively.

 

Supervisory Responsibilities:

This job has no supervisory responsibilities

 

 
Location Wausau, WI  
About the Organization At IncredibleBank, we believe in our employees, our customers, and the impact we make in our communities. When your name is Incredible, it's a lot to live up to! And we feel it.

Because of that, we continually look to raise the bar, expect more out of ourselves and each other, break out of "traditional banking," and make our mark in an industry that needs a good shake-up! It's #HowWeIncredible  
EOE Statement IncredibleBank is an Equal Opportunity Employer. We will consider applicants for our positions without regard to any category protected by applicable federal, state, or local law, including but not limited to: race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification.  

This position is currently not accepting applications.

To search for an open position, please go to http://IncredibleBank.appone.com



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