Working Hours
Estimated 20-25 hours per month normally. Estimated 4 hours per week.
Reporting to
Senior Digital Advisor
Responsible for
Blog generation for remaining calendar year, and beyond
Working with
Senior Digital Advisor and all other employees
Specific responsibilities
Accountable for researching and developing long and short-form blogs across the following topic areas:
- Email marketing enablement
- Marketing automation enablement
- Data management & activation
- Marketing strategy & analytics
- Lead gen & nurturing
- Digital transformation & change management
Preferred experience
Ideal candidate will be a strong content writer with a background and/or direct experience in digital marketing and/or the software/tech industry. Specifically, she or he will have experience in: Digital/data marketing and/or marketing software preferred
- Association and/or member-based marketing a plus
- Repurposing other formats (i.e. webinars, slide decks) into digestible, relatable blogs
- Interviewing subject matter experts to develop blogs from scratch
- Experience crafting product-based and thought leadership blogs geared toward specific personas
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