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Social Media  

Location Avon, OH  
Category Marketing  
Scheduled Shift Exempt 



ShurTech’s Social Media Specialist will primarily be responsible for the community management, content marketing and day-to-day tactical execution of all social media activity for ShurTech Brands (Duck brand, FrogTape, Painter’s Mate Green and ShurTech Brands). This individual will work with Marketing, Communications, Consumer Relations, Graphics and Sales to gather and create branded content ensuring consistency across multiple marketing channels under the strategic direction of the Digital Marketing Manager and agency support. 


  • Monitor social mentions of brands, products and competitors via ShurTech’s social listening platform
  • Respond to all user-generated inquiries and manage social communities for all social platforms
  • Develop content for all brand websites, online promotions and emails
  • Assist in planning and execute all social media initiatives and promotions
  • Perform monthly, quarterly and yearly social analytics for the purposes of campaign optimization and internal distribution
  • Engage in blog outreach and maintain relationships with key industry influencers
  • Create and maintain content calendars for all social media profiles for ShurTech Brands under the direction of the Digital Marketing Manager and agency support
  • Continually identify new strategic and tactical opportunities in social marketing
  • Independently execute miscellaneous web-related requests from internal stakeholders
Position Requirements
  • 4-year college degree in marketing, communications or related field with an emphasis on digital marketing preferred
  • 2+ years minimum executing social media content, utilizing platforms like Facebook, Twitter and YouTube
  • Ability to quickly write quality copy in a consistent and appropriate tone for all online media.
  • Very strong interpersonal skills, written and verbal
  • Ability to quickly scan and search for content across the web
  • Strong ability to coordinate and prioritize multiple responsibilities in a fast pace environment
  • Possesses a high comfort level in working with all forms of social media and quickly adapt to new platforms and site features
  • Self-motivated, poised, resourceful, enthusiastic
  • Some travel required
Req Number MAR-12-00025  
Open Date 10/10/2012  
EOE Statement We are an Equal Opportunity Employer.  

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