Fanscape LLC is a leading social media marketing agency with more than 14 years of consumer online marketing experience; and is a division of The Marketing Arm, wholly owned by Omnicom Group Inc., one of the largest marketing and advertising companies in the world. Fanscape is one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
The Social / Digital Strategist will serve as the primary client contact overseeing all facets of our client’s social brand strategy, creative, planning, execution, competitor benchmarking and analytics as well as manage all social media execution which may involve community management the brand’s social properties (i.e. Facebook, Twitter etc.), custom content creation and production, blogger and influencer outreach programs, social marketing campaigns / promotions, paid social advertising, social sponsorship activation and cross channel marketing (social, mobile, digital, offline advertising etc.) in order to drive awareness, fan/customer growth, engagement, positive sentiment, sales and ongoing loyalty.
The ideal candidate should have a strong mix of agency and/or brand management experience with consumer facing Fortune 500 brands, with significant social media and digital marketing hands-on expertise. This position will work very closely with our clients’ internal marketing, PR, customer service and legal departments as well as coordinate social execution across other digital, creative and PR agency partners to ensure campaigns are socially and digitally optimized. Social / Digital Strategist will oversee a Community Manager in as well as receive support from Fanscape’s strategy, marketing, research & analytics and creative teams based in Los Angeles, NY and Dallas.
STRATEGY & PLANNING
For additional information, visit www.fanscape.com, check out our blog www.digitallyapproved.com and follow us on Twitter @Fanscape.
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