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Title

030 Marketing Director 

Location Leech Lake Gaming  
Description

POSITION SUMMARY

JOB DESCRIPTION: Responsible the developing and implementation of comprehensive marketing plans and overall marketing components.

ESSENTIAL FUNCTIONS

RESPONSIBILITIES:

  1. Has the ability to perform all functions of supervised positions.
  2. Supervises Assistant Marketing Directors, Marketing Administrative Assistant, Player Development Managers, Database Supervisor, Entertainment Coordinators, and NL Sales Associate.
  3. Development of yearly marketing and promotional plans.
  4. Assists Gaming Director with development of 5 year plan.
  5. Monitors implementation of promotions and special events.
  6. Implements and manages marketing plan.
  7. Evaluates advertising and media purchases.
  8. Evaluates effectiveness of marketing efforts and promotions.
  9. Monitors direct mail strategies.
  10. Analyzes monthly reports.
  11. Prepares reports.
  12. Responsible for direct media purchase and placement.
  13. Creates and implements short and long term goals.
  14. Assists with ensuring that budgets remain within guidelines.
  15. Recommends formulation of new reports that will assist with marketing decisions and expenditures.
  16. Develops strategies to increase sales of meeting rooms and hotels.
  17. Attends chamber, public relations events and other off sight events on a periodic basis.
  18. Makes recommendations that will make the casino properties a leader in the industry.
  19. Answers questions about casino operations within compliance of confidentiality and if unable to, then refers to staff members who can.
  20. Maintains Weekly payroll, financial reports, employment activity records and other requested reports for management.
  21. Maintains knowledge of all events in the property as a whole.
  22. Attends and/or facilitates all mandatory meetings and training.
  23. Maintains confidentiality at all times.
  24. Is sensitive to Native American Culture.
  25. Operates within the parameters of the Leech Lake Gaming Human Resource Policy, Departmental Policy Manual and all Tribal Internal Controls (TICs), and all other applicable regulations.
  26. Secures the assets of Leech Lake Gaming and the Leech Lake Band of Ojibwe.
  27. Performs other duties as assigned.

 

 
Position Requirements

KNOWLEDGE, SKILLS, AND ABILITIES:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

POSITION REQUIREMENTS:

  1. Knowledge of Gaming Personnel Policy/Procedures, Federal, Tribal and contract regulations and Internal Controls.
  2. Knowledge of modern techniques for budget development and administration.
  3. Ability to lead, mentor and develop team members.
  4. Ability to communicate effectively.
  5. Ability to negotiate conflict effectively.

PHYSICAL REQUIREMENTS:

  1. Physically capable of sitting for long periods of time.
  2. Subject to internal working conditions, including a smoking environment.

EDUCATION AND SKILLS

Education Required: Bachelor’s Degree in Marketing, Public Relations or a related field

Education Preferred: Master’s Degree

Experience: Five or more years related experience, preferably in casino marketing

A combination of education and experience may be considered as a substitute for degree requirement.

Computer Skills: Must have strong computer skills

Certificates & Licenses: Must meet Tribal/State compact licensing requirements, pass criminal background check and submit to drug testing.

 
About the Organization Leech Lake Gaming is a growing enterprise and a leader in the area of employment with unsurpassed benefits. Our high energy, high volume atmosphere offers a fun and exciting working environment. In addition we have the ability to provide flexible scheduling as we are a 24/7 company. We look forward to you joining the team!  
Grade 15  
Shift Various Shifts  
KEY Status Key Position (Position requires valid drivers license)  
Hiring Manager: Michael Michaud  
Salary $51,584 - $96,928  

This position is currently accepting applications.

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