Share Email Opening Apply Now Title Creative Lead (761)  Category Marketing - 8315   Description JOB SUMMARY: The Creative Lead is a member of Hancock Health Marketing. The Creative Lead is responsible for consulting with Account Executives and other Hancock Associates to define and design Hancock owned digital, print, and merchandise solutions to meet business needs. The Creative Lead oversees the creative process for tactics that require new creative design and as needed, new content. Additionally, the Creative Lead is responsible for identifying opportunities for process improvement and alignment as well as coaching Marketing team members to ensure optimized team quality and efficiency. QUALIFICATIONS: JOB SPECIFIC CORE COMPETENCIES: Communication - Collaboratively works with and through others to achieve common goals and desired results as well as good conflict resolution to work to resolve differences and maintain work relationships. Creative Problem Solving – Uses creative thinking to look outside the box, develop new strategies, looks beyond immediate tasks to consider long-term impact, always asking “what comes next” while solving problems while ensuring rules and directives are followed. Project Management – Responds to clients and proactively anticipates their needs while bringing together every component of a project, including resources or planning, that are needed to complete it in a timely manner. Tech Savvy – Specifically regarding software and tools from a design, video, digital perspective. Work Environment - Ability to function independently and as a team player in a fast-paced environment. ESSENTIAL FUNCTIONS AND RESPONSIBILITIES: The following list describes the essential duties of this role. Individuals in this role may not perform all of these duties, or may perform additional, related duties not listed here. Oversees the consistency and continuity of brands across a variety of Hancock Health tactics related to concept development, tactic creation, referencing, and annotating. Effectively collaborates with and engages outside suppliers as needed for design, printing, or photography content development, including collaborating for pricing quotes. Seamlessly partners with Hancock Health colleagues in Marketing, other business areas and suppliers to address internal and external customer needs. Embraces and follows brand creative criteria. Develops and oversees development of layouts of rough ideas. Explores/develops/produces innovative ideas that are on strategy. Partners with the Marketing team to develop all content (copy and art) to ensure that creative concepts are strategically on target, content meets company standards of creative excellence, and is efficiently delivered with high quality. Provides direction and coaching to designers, and production staff to ensure proper production of campaign elements. Works independently as well as with the Marketing team to develop creative and effective advertising concepts from ideation through final projects. Proactively solves creative problems. Recognizes and addresses important details with accuracy and efficiency. Identifies opportunities for Marketing process improvement and alignment and coaches Marketing team to ensure optimized team quality and efficiency. Take a lead role in determining the visual application of our brand to a range of programs and initiatives. Maintain, promote, and enhance the graphics standards and brand guidelines. Work collaboratively with a variety of client personalities to successfully conceptualize, design, and complete projects. Conceptualize unique visual solutions for marketing purposes. Provide coordination services to external agencies to secure external branding services, including gathering pricing quotes, ordering products, and ensuring reasonable delivery timetables. Collaborate for file management of photos, PDF documents, design files, and logos for the organization’s assets via a shared server. Manage supplies pertinent to daily production, including paper, toner, mounting materials, ink, etc. Work within budgetary constraints to complete projects within the assigned budget and deadlines. Maintain an “open door” policy and the ability to complete “stat” projects. Create digital templates and styles to ensure consistency in the appearance of the brand. Support media strategy and placement activities as needed. Oversee the organization of creative Marketing files on a shared server. Maintain expertise in the usage of equipment and software programs required to perform assigned job functions and complete training as needed. Maintain awareness of design trends, marketing and research tools, and other associated professional subjects. Performs any other tasks or related duties as assigned by the Director. All obligations pertaining to the position’s description is subject to change at any time. Maintains individual design project schedule where tasks, resources and due dates are completed an ideal sequence so overall projects can be completed on time. (with this one I’m trying to address the looking ahead at coming projects, vs what is due that day) Works collaboratively with a variety of team and client personalities to successfully conceptualize, design, and complete projects. Design a variety of digital and print projects, including but not limited to branding and logo design, apparel design, print ads, brochures, booklets, fliers, outdoor, interactive/web ads, video graphics, and creative presentations. Collaborate to generate associate-targeted content to ensure employees are up-to-date and engaged in the organization — mediums of communication including newsletters, e-mails, fliers, memos, bulletin boards, and more. In collaboration with the Marketing & Content Manager, manages internal and external team workflow and delegation to ensure the orderly and timely execution of services Maintain awareness of design trends, marketing tools, and other associated professional subjects. Collaborates with Marketing & Production Specialist to maintain digital monitors throughout the network. EXPECTED BEHAVIORS: Demonstrates the following competencies: Attitude/Customer Competencies Caring, compassionate, and approachable in all customer contacts Privacy – respects customers’ right to privacy and modesty Confidentiality – maintains customers’ confidentiality Telephone etiquette – speaks so that customers hear a smile Appearance – takes personal ownership of appearance and that of work environment Initiative – takes necessary steps to fix problems immediately Providing Direction and Customer Acknowledgment – provides personalized attention by being courteous, friendly, and helpful when responding to customers’ needs Timely service – recognizes that customers’ time is very valuable; provides them with prompt service Customer information/education – provides customers with the best information needed to make informed choices Relationship Competencies/Work Group Competencies Demonstrates advocacy, respect and truth telling Demonstrates accountability for own actions Demonstrates the ability to respectfully address interpersonal conflicts Takes initiative to help others Demonstrates a learning attitude toward solving problems Demonstrates openness to change and new learning Reports to work on time and has regular attendance Adheres to practice defined dress code Attends staff meetings Ethical Decision-Making Respects the needs, expectations and rights of all individuals Advocates the rights of all to a safe environment Uses sensitivity to cultural diversity to guide decision-making   Position Requirements MANDATORY LICENSE/REGISTRATION/CERTIFICATION: CERTIFICATION/LICENSE: ADDITIONAL LICENSURE/CREDENTIAL REQUIREMENTS: A degree in art, graphic design, or a related field is strongly recommended. ADDITIONAL EDUCATION AND EXPERIENCE REQUIREMENTS: Mandatory Continuing Education: Customer Service, Fire and Safety, Corporate Compliance (including Confidentiality), Infection Control, and education required by regulatory, accreditation bodies, scope of practice, and/or Hancock Regional Hospital. ??????? 5 - 7 years of design and agency experience strongly preferred. Strong communication skills including but not limited to excellent writing/editing, grammar, and spelling. Knowledge of print, web, and interactive design standards. Experience with Adobe Creative Suite. Experience with e-mail based marketing platforms is desirable. Proficiency with budget and time management. Experience with project management software Familiarity with the use of a creative brief.   Full-Time/Part-Time Full-Time   Shift Days   Sign-On Bonus   Resubmittal due to closure after 120 days open?   Exempt/Non-Exempt   Position Creative Lead (761)   Number of Openings 1   Exempt/Non-Exempt Exempt   Open Date 3/29/2024   Location Hancock Regional Hospital   About the Organization YOUR HEALTH IS OUR LIFE Hancock Health is an Indiana-based, full-service healthcare network serving Hancock County and the surrounding areas. Our health system includes Hancock Regional Hospital, Hancock Physician Network and more than 20 other healthcare facilities, such as wellness centers, women's clinics, family practices, and the Sue Ann Wortman Cancer Center. A Caring Community Partner Our goal at Hancock Health is simple: To give every person the personalized attention necessary for a happy, healthy life. Our mission, vision, and values embody this goal. OUR MISSION To be a Caring Community Partner by healing, improving health and wellness, alleviating suffering, and delivering acts of kindness one person at a time. OUR VISION To be nationally recognized for kindness in the delivery of excellent quality patient care, efficient and effective operations, the adoption of proven technologies, the creation of a positive workplace environment, and excellence in community service. OUR VALUES Exceptional | Honorable | Devoted | Reliable | Kind   EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.   This position is currently accepting applications. 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