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Title

Sr. Product Manager 

EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.  
Category Product Development  
Description

The Sr. Product Manager combines creative thinking, analytics and a deep market understanding to develop and manage innovative consumer products for a globally recognized health & wellness brand.

This position is a hybrid role and should be local to the Metro Detroit area as onsite work is required with some flexibility to work from home.

ESSENTIAL FUNCTIONS AND OTHER DUTIES

  • Manage the product development process from concept through successful launch by working closely with industrial and graphic designers, engineering, sales, finance, operations, overseas manufacturing, and other product development team members.
  • Develop product strategies and roadmaps. Specifically, identify the function, feature set and desired look of a product with a focus on products that stand out in marketplace and resonate with the customer.
  • Develop and manage products and programs across all trade channels, including mass retail and online.
  • Develop and maintain competitive studies of relevant products and categories, as well as analytical capabilities utilizing syndicated market performance data such as retail POS, NPD, Nielsen, etc.
  • Seek out and apply knowledge of new trends and innovation to identify not only new products but also opportunities within packaging, merchandising and other communication vehicles.
  • Monitor category performance to ensure sales volume and profit goals are met.
  • Work hand in hand with the sales organization to prepare and deliver presentations to key customers as the product matter expert.
  • Daily communication with partner factories in Asia.
 
Position Requirements
  • Bachelor’s degree in marketing, business, or other relevant areas, or well-established and recognized experience in related field.
  • Minimum 8 years of relevant product development /marketing experience.
  • Proven track record of developing leading edge consumer products that have been successful in the retail marketplace.
  • Strong product development background with demonstrated knowledge of product management throughout entire product life cycle.
  • Strong attention to detail, especially the nuances that separate a good consumer experience from a great one
  • Experience working with market research (internal or external agency) to drive customer experience excellence
  • Minimum 5 years of experience traveling to and working on site with Chinese manufacturers. Understanding of production process, line labor costs and other factors that influence final product cost and manufacturability.
  • Experience with domestic and international trade shows, for vender and product sourcing
  • Understanding of industrial design and tooling for consumer products
  • Experience working with connected devices a plus
  • Experience in startups or smaller innovation teams helpful
  • Experience in multiple retail channels including Mass, Specialty, Home Centers/Hardware, Club and Drug.
 
Full-Time/Part-Time Full-Time  
Exempt/Non-Exempt Exempt  
Location Commerce HQ  
About the Organization Founded in 1987, FKA is a leader in consumer health, wellness, home environment, consumer electronics, and lifestyle products. Our family of brands includes HoMedics, the #1 brand in massage; and The House of Marley, a high-performance audio brand developed in partnership with the Bob Marley family. We distribute our products to more than 60 countries throughout North and South America, Central America, the Asia-Pacific region, and Europe, Africa, and the Middle East.  

This position is currently accepting applications.

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