Email Opening Apply Now Title Campaign Manager  About the Organization Leica Camera is an international, premium manufacturer of cameras and sports optics. The legendary reputation of the Leica brand is based on a long tradition of excellent quality, German craftsmanship and German industrial design, combined with innovative technologies. An integral part of the brand's culture is the diversity of activities the company undertakes for the advancement of photography. In addition to the Leica Galleries and Leica Akademies spread around the world, there are the Leica Hall of Fame Award and, in particular, the Leica Oskar Barnack Award (LOBA), which is considered one of the most innovative sponsorship awards existing today. Furthermore, Leica Camera AG, with its headquarters in Wetzlar, Hesse, and a second production site in Vila Nova de Famalicão, Portugal, has a worldwide network of its own national organizations and Leica Retail Stores.   EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.   Description Leica Campaign Manager Leica Camera is a global Icon that celebrated 100 years of innovation and photography in 2014. Over more than a century Leica has mastered the balance of art and engineering - achieving an immutable harmony of form and functionality. Visit Leica Camera at www.leica-camera.com. We are dedicated to developing cameras and optical instruments of the highest standards. The company has a tradition of precision manufacturing and technological innovations which have steadily positioned the brand at the forefront of the photographic industry and has enabled it to establish an unsurpassed standard of excellence. Position will report directly to the President. This is a full-time hybrid position with full benefits. Office located in Teaneck, New Jersey. Start date: ASAP. Compensation: $85k to $90k - commensurate with experience. Bonus Eligible Exempt Role Mission: The Campaign Manager is responsible for operationally managing and implementing all campaigns and provide campaign analytics. The Campaign Manager will work directly in Salesforce Sales Cloud and Marketing Cloud to drive consumer facing communications to serve defined journeys. The candidate will be responsible for executing email marketing campaigns and analyzing data to optimize future campaigns to drive business growth. The Campaign Manager supports the growth of sales, loyalty, and customer retention. Key Responsibilities: Execution of all multi-channel campaigns (i.e. email, push notifications, and lead generation for 1:1 calls), asset creation and coordination, running data segmentation reports, scheduling, and reporting on results. Strategizing landing page requirements on website for campaign effectiveness. Implement triggered campaigns in close coordination with Leica Camera AG standards including onboarding, post-purchase. Work with Digital Advertising Director, Social Media Manager, Retail and E-Commerce team to implement lead nurturing and conversion campaigns. Execute lead nurturing, upsell & cross-sell, win back, loyalty, retention & transactional campaigns, and loyalty campaigns. Create and manage communication plan aligned with Leica Camera AG marketing calendar to align with business objectives. Define requirements and organize campaign reports and analysis that tells the story behind the data to non-technical team members. Ensure data quality with frequent monitoring, implementing data hygiene processes, and overseeing data governance in coordination with the digital team.     Position Requirements Qualifications: Bachelor’s degree in Advertising/Marketing or minimum 5 years of similar working experience Experience managing email campaigns for E-Commerce and Retail Experience with SQL to e.g. build target groups in SFMC is a plus Experience executing tailored email marketing campaigns and user journeys Awareness and compliance of CAN-SPAM laws and ADA compliance Understanding of omni-channel best practices and proactive drive to explore emerging technologies Salesforce Email Marketing Specialist certification (preferred) Familiar with Google Analytics and MS PowerBI Excellent organizational and prioritization skills; ability to prioritize and complete multiple concurrent and time-sensitive requests Experience working with cross-functional teams to meet business targets Domestic and International travel required   Exempt/Non-Exempt Exempt   Full-Time/Part-Time Full-Time   Location Office   Number of Openings 1   Position Email Marketing and Campaign Manager   This position is currently accepting applications. 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