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Title

Marketing Manager 

About the Organization Hoffman Beverage Company is a leading, local, and family-owned beverage distributor that was founded in 1919. We are committed to our mission to, "Distributing the world's best beverages through great people and genuine partnerships". Hoffman Beverage is dedicated to building strong, lasting relationships with our customers, suppliers, and communities. We proudly embrace our values, as they define the qualities we impart in our team and our organization. If you want to work with an organization that has career opportunities and work in a fun environment, you'll enjoy being part of the Hoffman Beverage family.  
Position Marketing Manager  
Shift Days  
Full-Time/Part-Time Full-Time  
Description

General Summary:

Responsible for creating and implementing Hoffman Beverage's strategic marketing plan. This position will play a critical role in aligning Hoffman's creative direction with its strategic goals.

Duties and Responsibilities:

  • Plan, purchase, procure, and monitor the local campaign strategy for America's biggest and best beer and beverage brands.
  • Create and implement an impactful and multi-dimensional yearly marketing plan that supports the company's brands and that drives sales throughout all trade channels.
  • Evaluate promotional spending by creating customized reporting that captures the performance of brands versus their promotional cost with goal of delivering high ROI on all marketing spends.
  • Create and manage the company marketing budget and track all spending requirements.
  • Create and distribute company's brand marketing newsletter.
  • Manage the delivery of press releases, advertisements, and other marketing materials.
  • Manage the company website and social media sites and update daily with impactful and high-quality content.
  • Order and maintain all company POS and POCM materials.
  • Manage company special event business, sponsorship properties, and venues.
  • Graphic Arts Manager and Department reports to this position and is part of the Marketing Department.
  • Perform all assigned administrative duties.

 
Position Requirements

Qualifications/Basic Job Requirements:

Education/Certification:

  • Bachelor’s degree in Business or Marketing preferred
  • Valid VA Driver License, driving record must meet Hoffman Beverage standards
  • Knowledge/Skills:
  • Must be proficient with MS Office, Power Point, and Excel.
  • Excellent oral and written communication skills needed.
  • Must be a creative thinker and problem solver.
  • Strong time management and organizational abilities are required.
  • Understanding of both traditional and emerging marketing channels is required.
  • Experienced with digital and social media purchasing and implementation preferred.
  • Needs to have experience with managing event and venue sponsorships and properties.
  • The position requires excellent budget management skills.

Experience:

  • 3 years or more experience as a marketing manager preferred.
 
EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.  
Exempt/Non-Exempt Exempt  
Req Number MAR-22-00001  

This position is currently not accepting applications.

To search for an open position, please go to http://http://HoffmanBeverageCompany.appone.com



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