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Title

Manager Product Planning 
Category Sales  
Number of Openings 1  
Location Los Angeles  
Full-Time/Part-Time Full-Time  
Exempt/Non-Exempt Exempt  
Description

JOB SUMMARY:

The Manager of Product Planning is the key liaison between the Product Marketing function at VinFast Vietnam and VinFast US. Serving as the voice of the US market, this role is critical in communicating the unique needs and preferences of US consumers to Product Development and translating those needs into product features and vehicle capabilities.

 

RESPONSIBILITIES & KEY ACTIVITIES:

  • Serve as the market champion and primary point of contact representing product needs for the US market, leveraging primary and secondary research to support US market positions
  • Development and ownership of the master product guide containing the features and specifications of the vehicles being offered in the US market
  • Identification of key selling features and points of differentiation of VinFast products compared to other EV and ICE offerings
  • Creation of primary and secondary competitive sets for each VinFast model and establishment of product positioning and pricing recommendations
  • Establish and manage communication channels with the engineering and product development teams at VinFast Vietnam
  • Creation of key marketing messages around product attributes in conjunction with the Marketing Team
  • Day-to-day management and oversight of the Product Planning team
  • Establish methodology for measuring competitiveness of VinFast vehicles against the overall market and primary competitive sets
  • Conduct ad-hoc analyses as needed to support Sales and Marketing initiatives and requests from other VinFast organizations
  • Collaborate with other functions and areas of the business during the recommendation development process to secure buy-in
  • Train and mentor new team members
  • Establish and reinforce a positive and inclusive culture focused on hard work, innovative thinking and having fun

 

 
Position Requirements

MINIMUM REQUIREMENTS:

  • Education - Bachelor’s Degree preferred, or equivalent combination of education, training, and experience.
  • A minimum of 5-7 years of progressive work experience in automotive OEM product planning, product marketing or product development
  • Experience working with global organizations where product development, product marketing and manufacturing functions are outside of the US
  • Experience managing a team of analysts
  • Automotive electric vehicle (EV) experience not required but a plus
  • Management consulting and data analytics experience a plus
  • Excellent oral and written communication skills
  • Strong relationship building and management skills
  • High level of proficiency in business productivity tools and software (PowerPoint, Excel, visualization software)
  • High levels of attention to detail and organization

 

 
Open Date 7/5/2022  
Req Number SAL-22-00009  
About the Organization Welcome to the Future of Mobility.

VinFast is a driving force in the global smart electric vehicle revolution. Established in 2017, VinFast owns a state-of-the-art automotive manufacturing complex with globally leading scalability in Vietnam.
VinFast currently sells three vehicles in its home country of Vietnam and will launch five new all-electric vehicles for sale in North America, Europe and the Asia-Pacific region. We are the first global, automotive company to commit to shifting to solely producing only Electric Vehicles by the end of 2022. We have an ambitious growth strategy with Direct to Consumer, retail and aftersales facilities being introduced this year.

Strongly committed to the mission for a sustainable future for everyone, VinFast constantly innovates to bring high-quality products, advanced smart services, seamless customer experiences, and pricing strategy for all to inspire global customers to jointly create a future of smart mobility and a sustainable planet. VinFast is also committed to diversity and inclusion, with women serving in the top roles of Global CEO and US CEO.

We welcome you to join the charge.
 
Starting at  
 
EOE Statement Vinfast is an Equal Opportunity Employer that does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. All employment is decided based on qualifications, merit and business need.  

This position is currently not accepting applications.

To search for an open position, please go to http://VinFastDealerSanFrancisco1LLC.appone.com
 


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