Share Email Opening Title Senior Associate, Digital Marketing  Description Are you a digital marketing professional who thrives in a fast-paced environment and wants to help create economic opportunity for people and places that mainstream finance doesn’t traditionally reach? Opportunity Finance Network (OFN) is looking for a talented team player to create, manage, publish, and disseminate digital content that boosts the visibility of community development financial institutions (CDFIs) among target audiences.   The successful candidate will have a keen interest in telling the story of CDFI impact and engaging OFN’s various audience segments through multimedia formats, including OFN’s blog, newsletter, social media, website, PR, video, and other writing and digital content production. OFN is a leading national network of CDFIs headquartered in Washington, D.C. In pursuit of our mission to align capital with social, economic, and political justice, OFN supports its 350+ member CDFIs with money, strength, and voice to drive transformational change in financially underserved rural, urban, and Native communities nationwide. We help money flow to people and places where traditional finance doesn’t reach. As a financial intermediary, OFN secures private capital for CDFIs through strategic partnerships with leading corporations such as Google and Twitter, mainstream financial institutions such as Bank of America and Wells Fargo, and philanthropic organizations such as the John D. and Catherine T. MacArthur Foundation and the Robert Wood Johnson Foundation.   OFN builds the strength of its membership and other CDFIs through financial products and services, events, training, research, policy advocacy, and visibility. Currently OFN has an on-balance sheet loan portfolio of $150 million and manages capital on-and off-balance sheet of nearly $1 billion and has plans to bring additional $1 billion in new private capital to the industry.   To learn more, visit www.ofn.org People who work at OFN come from a variety of professional and academic backgrounds. If you have: Passion for the mission and true believer in our core purpose. Courage to be a fearless advocate who is confident and resilient in our fight to drive capital into low-income communities. Smart, quick seekers of knowledge who thrive on creating and developing new strategies, products, and programs for increasing capital to communities we serve. Desire to be a collaborative team player who possesses humility and a willingness to lean in all areas of our work. Come be a part of our growing diverse, highly committed, skilled, and collaborative staff. This position is based in Washington, D.C. All staff currently work a hybrid schedule. Core Responsibilities: Works in collaboration with VP, Marketing to produce editorial calendar and content for the OFN blog, social media, and other key channels. Supports production and execution of marketing plans for OFN events, such as the annual OFN Conference, and activity related to OFN initiatives, such as the Finance Justice Fund. Supports production of OFN member borrower stories and member profiles, including recruiting, collection, editing, fact checking, and publication. Builds and maintains social media presence, including organic and paid campaigns to increase impressions and engagement. Maintains and enforces online content best practices, both creative and technical, that uphold OFN brand principles and writing styles. Has ability to work with graphic design vendors and perform basic graphics production and modification. Measures and reports on performance of online platforms, identifies digital marketing trends and insights, and recommends adjustments accordingly. Writes, edits, and produces other online content as assigned, such as marketing emails and website copy.   Position Requirements Bachelor’s degree in Journalism, English, Communications, Marketing, or 5-7 years of equivalent experience in lieu of a degree. 3-5 years of experience producing online, multi-channel content in a professional setting to connect with a diverse range of stakeholders through compelling messages and stories. Exceptional copywriting and editorial skills, including the ability to clearly communicate technical concepts to nontechnical audiences. Demonstrated experience at writing within editorial and brand guidelines. Demonstrated knowledge of digital and social media trends, paid advertising, as well as key metrics to track. Demonstrated experience working with content and website management software (such as WordPress); social media management software (such as Mentionlytics or Hootsuite); email marketing software (such as Pardot); graphic design software (such as Adobe Creative Suite or Canva); and leading social media platforms (such as Twitter, LinkedIn, Instagram, and YouTube). Familiar with OFN’s key audience segments, including CDFIs, large corporations, foundations, impact investors, and policymakers. Understanding of HTML and CSS. Sound judgment and the ability to juggle multiple tasks and priorities in a rapidly changing, dynamic environment. Motivated, self-starter, independent, results oriented, and professional. Attention to detail and commitment to excellence. Comfort working in a small off environment. Minimal travel required (up to 5% of time). Job involves normal physical requirements for an office position.   EOE/AA/D/V Supervisor: VP, Marketing FLSA Status: Exempt   Full-Time/Part-Time Full-Time   Salary Range   Exempt/Non-Exempt Exempt   Location Washington D.C.   EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status or any other characteristic protected by law.   This position is currently not accepting applications. To search for an open position, please go to http://OpportunityFinanceNetwork.appone.com WE ALSO RECOMMEND Other Jobs Within Same Category -- None found -- Other Jobs Within 60 Miles -General Application in Washington, DC Posted on: 8/31/2021 [Apply Now] Federal Procurement Specialist in Washington, DC Posted on: 4/11/2024 [Apply Now] Vice President, Greenhouse Gas Reduction Fund Program in Washington, DC Posted on: 4/19/2024 [Apply Now] Intern, Research in Washington, DC Posted on: 2/23/2024 [Apply Now] Intern, Public Policy in Washington, DC Posted on: 2/23/2024 [Apply Now] Follow us See who works here:

 

Click here for technical assistance.