Share Email Opening Title Marketing Director  About the Organization Come join Second Harvest Food Bank of Santa Cruz County! We are the first food bank in the State of California, and the second in the nation. We pride ourselves in providing 10 million pounds of food annually to over 65,000 people per month through our network of 150-member agencies and programs. We believe that a thriving community is one where everyone has access to nutritious food to support their health and wellbeing. Our team is dedicated to inspiring and supporting our community to provide nourishment for all community members. Second Harvest seeks to attract and retain a diverse workforce that brings a broad range of perspectives and experiences to our work. We value lived experience alongside learned experience and we encourage you to apply, even if you don't believe you meet every one of our qualifications. We welcome applications from all qualified individuals, including applicants with a criminal history.   EOE Statement Second Harvest is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation. Second Harvest will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if Second Harvest is concerned about a conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report. All job requirements are subject to possible modification to reasonably accommodate individuals with disabilities. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.   Full-Time/Part-Time Full-Time   Exempt/Non-Exempt Exempt   Description JOB SUMMARY Reports to: Communications and Marketing Senior Director   The Marketing Director (Annual Fund Focus) is responsible for developing and managing the strategic annual fundraising program in addition to internal and external marketing project management as assigned. The Marketing Director serves a key staff role on the Development team, provides supervision of volunteers when needed, and participates on committees and work teams for special events.   Meets Annual Fund Targets Responsible for overall project management of annual fund program; including setting goal, developing contact strategies, objectives, and budgets to achieve the strategic goals and annual funding priorities of the food bank. Perform ongoing analysis to benchmark overall growth and performance of the Annual Fund. Maintain and manage a solicitation portfolio of annual giving donors and prospects giving in the $1 - $999 range for purposes of cultivation, solicitations, and stewardship. Create annual marketing plans to acquire and upgrade donors through various channels including social media and website messaging.   Internal and External Marketing Project Management Support internal departments with branded, cohesive campaign collateral and strategies. Oversee a full calendar of direct mailings: Manage Second Harvest’s direct mail campaign to donors and sponsors. Work with staff, vendors, agencies, freelancers, and other external suppliers/contactors to develop and execute all direct solicitation marketing campaigns. Review all upcoming campaigns with the Finance Team to ensure that donations will be correctly coded and back-end servicing for the donor is accurate and recognition activities are executed. Create marketing materials, ensuring all design materials are consistent with Food Bank branding guidelines. Responsible for proper use of the Food Bank’s branding assets Work with internal/external designers to generate key marketing collateral including advertisements, banners, brochures, flyers, displays, presentations, social media posts, and web imagery. Curate and develop content for use in online or video publications. Help maintain content for Second Harvest’s website. Update the site and troubleshoot technical issues. Work with web host vendor to ensure security and ease of use. Manage communications through email (Mailchimp) and social media platforms.   Reporting Prepare reports and materials according to established deadlines for reporting to the Board of Trustees, the Annual Plan, Feeding America, and other reporting as needed. Create individual campaign reports, contact reports and revenue/expense reports monthly and as requested. Log contact reports to the CRM and other databases as necessary.   Other Participate in Development activities including fundraisers and third-party events. Attend public functions, as required. Benefits: For the employee: free dental and vision insurance (shared cost for dependents). Free life, long-term care, long-term disability, and AD&D insurances. Shared cost medical insurance: Kaiser and Blue Shield. Eligibility begins on the first day of month following 30 days of employment (i.e., if you are hired June 20th, you are eligible starting August 1st). This benefit package is valued at an average of over ten thousand dollars a year. First year: 15 vacation days, 12 sick days, and 10 holidays. 403(b) Retirement Plan: Second Harvest matches employee contributions up to an annual cap. Employee Assistance Program   Job Details: This is a full-time, regular, exempt position with an annual salary, of between $64,260 - $69,972, DOE. Occasional weekend and evening work may be required. COVID-19 Vaccination Policy Second Harvest Food Bank Santa Cruz County is adopting this policy to safeguard the health of our employees and their families, our participants, volunteers, visitors, and the community at large from COVID-19. Effective November 15th, 2021: all Second Harvest employees are required to be either fully vaccinated against COVID-19 or submit a negative COVID-19 test result weekly. To Apply: Please submit your resume and cover letter at https://www.thefoodbank.org/careers The above statements are intended to describe the general nature and levels of work to be performed and are not intended to be an exhaustive list of all responsibilities and duties.   Position Requirements Education, Training & Experience At least five years of experience in fundraising, sales, or marketing as well as strong experience producing visually stunning designs. A BA/BS degree in marketing, or related field; OR equivalent experience. Successful candidates for this position will have a strong portfolio of successful marketing campaigns.   Knowledge, Skills & Abilities Self-managing: most of the work is self-initiated and the decisions made are critical to strategic success and impact achievement of organizational objectives and financial performance. Strong sensibilities and understanding of typography, layout, color theory, command of design principles, and printing process. Videography and video editing experience, Wordpress management a plus. Excellent writing skills; including spelling, punctuation, and formatting. Accomplished user of Microsoft Office applications (e.g., MS Excel, MS Word, and Outlook). MS Teams experience a plus. Adept at facilitating conversations, navigating conflict, and building consensus towards solutions. Communicates effectively and respectfully with people from different racial, ethnic, and cultural groups and/or different backgrounds and lifestyles; demonstrate a knowledge of and sensitivity to their needs.   OTHER REQUIREMENTS Must have access to a motor vehicle, as well as valid auto insurance coverage, for occasional driving on the job. Must have valid California Driver’s License and a satisfactory driving record, as documented by a current MVR (will be obtained by the Food Bank’s insurance carrier). It is the responsibility of all SHFB personnel to participate in our Food Safety/Food Defense programs. In instances of a federal, state or locally declared emergency, Second Harvest is typically considered an essential service and emergency responder; all its employees may be called in to perform regular or emergent duties.   Pay Range annual salary between $64,260 - $69,972, DOE   Benefits   Close Date   This position is currently not accepting applications. 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