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Title

Marketing Director-Assisted Living 

EOE StatementWe are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.
 
About the Organization ProMedica is a mission-based, not-for-profit health and well-being organization headquartered in Toledo, Ohio. It serves communities in 28 states. The organization offers acute and ambulatory care, an insurance company with a dental plan, and post-acute and academic business lines. The organization has more than 45,000 employees, 11 hospitals, 2,100+ physicians and advanced practice providers with privileges, 1,000+ healthcare providers employed by ProMedica Physicians, a health plan, and senior care services.

ProMedica`s senior care division operates 330+ assisted living facilities, skilled nursing centers, memory care communities and hospice, palliative and home health care agencies. Services are provided in 26 states and the majority now operate under the ProMedica brand and Arden Courts. Over the next few months, the rest of our entities under the Heartland and ManorCare names will rebrand to ProMedica.

Driven by its Mission to improve your health and well-being, ProMedica has been nationally recognized for its advocacy programs and efforts to address and lead in social determinants of health, champion healthy aging and cultivate innovative solutions. For more information about ProMedica senior care services, please visit www.promedicaseniorcare.org.  
Specific Job Detail None Specified 

Sign-on Bonus None Specified 

Description

HCR Manor Care provides a range of services, including skilled nursing care, assisted living, post-acute medical and rehabilitation care, hospice care, home health care and rehabilitation therapy.

Job Summary:

Responsible for building and maintaining Assisted Living occupancy through the implementation of a facility marketing plan and application of sales techniques.

Responsibilities:

  • Schedules and conducts face-to-face sales calls to qualified referral sources. Develops pre-call plans and utilizes the IMPACT sales process to obtain referrals. Enters all sales call activity and results into SAMS.
  • Invites referral sources for tours at the facility.
  • Represents the facility through community involvement and networking, as appropriate (i.e. boards, committees, Organizations and Associations)
  • Initiates and Develops a Quarterly Marketing Action Plan for the facility with coordinator involvement. Outlines specific Action Steps that are consistent with company goals.
  • Completes monthly marketing report which details all referral activity to the facility.
  • Maintains current data base and develops monthly topical mailings to inquiry leads.
  • Works with Marketing Communications Manager and MMD in the development of print advertisement.
  • Plans and carries-out facility occasions such as seminars with coordinator involvement.
  • Visits prospective residents and evaluates for move-in appropriateness, when required. Coordinates and schedules assessments.
  • Inspects resident room for readiness prior to their arrival to the facility.
  • Handles all pre move-in paperwork and distributes to the appropriate department.

In return for your expertise, you’ll enjoy excellent training, industry-leading benefits and unlimited opportunities to learn and grow. Be a part of the team leading the nation in healthcare.

 
Educational Requirements College degree preferred.  
Position Requirements

Sales experience, preferably in health care services, products or pharmaceuticals is desirable. Familiarity with long-term care and/or health care services useful.
 

 
Location 605 - Arden Courts, A ProMedica Memory Care Community - Glen Ellyn, IL  

This position is currently not accepting applications.

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