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Director of Sales Operations  

Category Sales  
Number of Openings 1  
Location San Francisco  
Full-Time/Part-Time Full-Time  
Exempt/Non-Exempt Exempt  

As the Director of Sales Operations, you will lead the overall internal store sales and client delivery operations for VinFast US in Northern California, managing multiple teams to ensure that client orders are managed, as well as successfully delivered. The Sales Operations function is made of several teams responsible for developing and executing processes that enable the sale and delivery of VinFast US vehicles to consumers.



  • Vehicle Fleet and Delivery – develop and manage car flows in a direct to consumer model to ensure production orders are placed and vehicles are moving through the supply chain to meet delivery schedules
  • Purchase verification and vehicle registration – processing of purchase documentation and registration of vehicles in compliance with local DMV policies
  • Sales systems administration – operational support and expertise of core sales systems, supporting headquarters and VinFast store locations in conjunction with IT
  • Sales Planning and Analysis – creating custom analyses to understand performance against KPIs, evaluation of competitiveness versus the market, and development of standard reporting of sales activities
  • Collaborate with other functions and areas of the business to ensure a seamless client sales experience and remove friction points (Inside Sales, Regional Sales, B2B Sales)
  • Monitor employee productivity against targets for KPIs tied to overall sales and company performance
  • Develop performance summaries and action plans for presentations to executives as necessary
  • Support requests from VinFast Vietnam and other functional areas as required
  • Train and mentor new team members
  • Explore opportunities for continuous improvement of the sales and purchase experience for VinFast US clients
Position Requirements


  • Bachelor’s Degree preferred
  • 8+ years of progressive work experience in automotive OEM operations
  • Experience managing teams as part of larger functional role in automotive
  • Proven track record of success in achieving operational targets
  • Automotive electric vehicle (EV) experience a plus
  • Experience in a start-up environment or with new product launches a plus
  • Excellent communication, writing and presentation skills
  • Strong relationship, team building and leadership skills with ability to communicate and manage well at all levels of the organization
  • High levels of attention to detail and organization
  • Proficiency in business productivity tools and software (MS Office Suite, Salesforce, CRM applications)
  • Strong analytical skills
  • Demonstrated ability to build strong relationships with US executive leadership, internal stakeholders, peers, and external partners
Open Date 10/18/2021  
Req Number SAL-21-00003  
About the Organization VinFast is Vietnam's leading manufacturer of premium automobiles and has achieved its initial goal of being #1 in all competing segments of domestic car retail in less than 2 years after stunning the world at the Paris Motorshow, in 2018. In less than 12 months we have set up the newest, biggest automated manufacturing facility in ASEAN with a $4.4 billion investment and a capacity up to 250,000 cars per year and delivered our first cars to customers in 2020.

Now, in 2021 we embark on our next mission - global expansion with the launch of our Pininfarina-designed, 100% electric SUVs model line-up, starting in with Northern America and Europe. With a Direct-to-Consumer business model, we have an ambitious growth strategy planning rapid retail and aftersales facility expansion in Europe over the next 12 months.

A US Marketing, Sales and Distribution entity has been established to sell and service VinFast products. Corporate offices are in Southern and Northern CA, with showrooms and service centers established throughout the country starting in Q1 2022.  
EOE Statement Vinfast is an Equal Opportunity Employer that does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. All employment is decided based on qualifications, merit and business need.  

This position is currently accepting applications.

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