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Title

Marketing Data Analyst 

EOE StatementWe are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.
 
Description

Do you love analyzing data to uncover insights and trends? Can you identify trends to reveal meaningful business intelligence? Are you intrigued by learning market information? If so, then a career as a Marketing Data Analyst for Life Science Connect may be for you.

Life Science Connect is a subsidiary of VertMarkets, a B2B media company devoted to connecting the world’s business and community leaders. Life Science Connect fosters collaborations in the pharmaceutical, biotech, and medical device industries through websites, publications, events, and training.

In the role of Life Science Connect Marketing Data Analyst, you'll be required to take a data driven approach to understanding the needs of our clients and apply strategies to evaluate their marketing and content promotion campaign effectiveness. The Data Analyst will also be responsible for applying these insights, as well as market data they have discovered, to make recommendations on ways to maximize a client’s marketing and content promotion campaign results. The ideal candidate should have strong analytical skills, excellent time-management and organization, a problem-solving mindset, and the ability to clearly communicate information in simple yet interesting ways.

 
Position Requirements

Responsibilities:

  • Partner with our client’s sales and marketing teams by providing in-depth analytical support, that supports, influences, and guides their decision making process.
  • Analyze, discover, and present insights and recommendations that drive tangible improvement for our client's marketing campaigns
  • Create customized reports which tell concise, effective, stories backed by data, to summarize campaign KPIs
  • Build a deep understanding of what actions and behaviors indicate a prospect’s buying intent to help clients close deals faster.
  • Identify and recommend potential leads by using data-driven insights to grow our client’s outreach.
  • Wrangle and organize large amounts of campaign data.

Required Skills:

  • Bachelor's Degree & 1-2 years digital marketing or sales analytics experience
  • Strong communication and presentation skills
  • Experience with R or Python
  • Familiarity with graphical presentations of data
  • Able to work in a fast-paced environment with multiple colleagues.
  • A passionate and creative thinker that strives for innovation and improvement.Willingness to travel up to 20%

Preferred Skills:

  • B.S. – in Analytics or Business Intelligence, or related plus 2+ years digital marketing or sales analytics experience
  • Experience with sales force automation and / or marketing automation software platforms such as Marketo
  • Experience with content marketing/B2B publishing

Performing in a challenging Engagement Analyst role sound good so far? There's more. VertMarkets offers a generous base salary along with these benefits:

  • Competitive medical/prescription/vision/dental coverage for you and your family
  • 100% company-paid short- and long-term disability insurance, and life insurance
  • 21 paid days off from your first day of employment
  • 13 company-paid holidays
  • 401(k) with company match

Visit www.vertmarkets.com to learn more about the markets in which we operate. Submit a resume today!

 
Tags data, analytics, account mapping, content marketing, business intelligence, VBA  

This position is currently accepting applications.

Apply Now



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