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Title

Social Media Manager 

About the Organization Winegard Company is a trusted connectivity partner for designing and manufacturing the greatest range of world-class connectivity products and services, including WiFi and 4G LTE, satellite, broadband, video and over-the-air technology for residential, commercial and mobile applications. Founder, John Winegard, invented the multi-channel Yagi antenna and since its incorporation in 1953, Winegard has designed more than 1,000 antenna models and been granted more than 90 U.S. patents. The company's heritage includes recognition by NASA for contributions to the Apollo 11 mission, and the induction of founder John Winegard into the Consumer Electronics Association Hall of Fame. Winegard's high performance designs for TV, wireless and cellular technologies are manufactured in the U.S.A. The company is developing technologies to create 'smart hubs' that use cloud services to check on, manage and control devices in RVs, boats, semi-trucks and more. The Iowa-based facility totals 410,000 sq. ft. and includes a state-of-the-art testing, validation and measurement center. Headquartered in Burlington, Iowa, Winegard has locations in Illinois and Indiana. www.winegard.com

 
Description

As Social Media Managers you will be in charge of representing our company across social channels as the sole voice of the brand. You will collaborate with the marketing team and provide guidance on how to enhance our online presence and, respond to comments, compile campaigns and create content.

Responsibilities:

  • Contributes to marketing strategy by leveraging social media to identify and acquire customers
  • Obtains market share by developing social media marketing plans and programs for each product and directing promotional support
  • Maintains online relations with customers by organizing and developing specific customer-relations programs
  • Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data
  • Develops new approaches for market development, acquiring and analyzing data, and consulting with internal and external sources
  • Maintains research database by identifying and assembling marketing information
  • Provides marketing information by answering questions and requests
  • Achieves financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions
  • Works with marketing team to provide information, educational opportunities, and experiential growth opportunities
 
Position Requirements

Education, Experience, and Licensing Requirements:

  • Bachelor’s in marketing or a related field
  • Proven working experience in digital marketing, particularly within the industry
  • Demonstrable experience leading and managing marketing database, and social media advertising campaigns
  • Solid knowledge of website and marketing analytics tools (e.g., Adobe Analytics, HubSpot, Moz, Marketo, SEMRush, etc.)
  • Working knowledge of ad serving tools
  • Experience in setting up and optimizing PPC campaigns on all major search engines
  • Working knowledge of HTML, CSS, and JavaScript development and constraints

Social Media Marketing Manager Qualifications/Skills:

  • Social media skills
  • Experience with Facebook, Instagram, Twitter, LinkedIn, Google, Youtube
  • Self-motivated yet customer-focused
  • Proficient in marketing research and statistical analysis
  • Familiar with financial planning and strategy
 
Location Winegard Company  
Salary Range  
Full-Time/Part-Time Full-Time  
Shift First  
Close Date  
Number of Openings 1  
Exempt/Non-Exempt Non-Exempt  
EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.  

This position is currently not accepting applications.

To search for an open position, please go to http://WinegardCompany.appone.com



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