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Online News Content Producer  


Position Description:

PETA is looking for a smart, quick, and creative animal advocate to help promote animal rights and PETA news on PETA's websites. You should have experience writing and promoting content for a brand or nonprofit and/or experience working in a digital newsroom. You should be accustomed to creating, editing, and posting several stories, galleries and/or videos each day. The ideal candidate will be comfortable in a fast-paced digital environment, have true enthusiasm for the work, follow a vegan lifestyle, and be a champion for all animals.

Primary Responsibilities and Duties:

• Write breaking news briefs for, often with deadlines of 30 minutes to 1 hour
• Write features for including aggregation-style features and longer-form pieces on animal testing, companion animals and entertainment
• Post all stories to via WordPress, ensuring flawless presentation of text and multimedia elements
• Edit and upload photos to with proper credit and permissions
• Assist in managing the blog, which involves posting 10-15 new pieces of content per day
• Follow breaking news in the animal rights world closely and suggest compelling clickable stories to your manager daily
• Liaise with PETA's social media team to ensure proper promotion of all news content
• Liaise with PETA's legal team and editors to ensure accuracy for all content
• Create and carry out marketing plans for PETA's online news content
• Track and analyze Web traffic and the success of online news, making changes in strategy accordingly
• Research and explore new promotion possibilities and Internet technologies
• Perform any other duties assigned by the supervisor

Position Requirements

• College degree in a related field or equivalent experience
• Minimum one year of breaking news experience in a fast-paced newsroom environment, either as part of a national media company or in a marketing-based role
• Ability to write short blogs with deadlines of 30 minutes or less
• Willingness and ability to work a flexible schedule or weekends or weeknights occasionally
• Demonstrated extensive knowledge of animal rights issues, vegan living, and PETA campaigns
• At least one year of experience building posts and uploading photos to a content-management system
• Ability to edit photos in Photoshop, Pixlr, or other online programs
• Ability to use Google Analytics and other programs to determine how well your posts are performing
• Demonstrated exceptional written and verbal communication skills
• Proven ability to work well under pressure and within tight deadlines
• Adherence to a healthy vegan lifestyle
• Support for PETA's philosophy and the ability to advocate PETA's positions on issues professionally
• Commitment to the objectives of the organization

Full-Time/Part-Time Full-Time  
Division PETA  
Location Los Angeles, CA  

This position is currently not accepting applications.

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