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Marketing & Communications Coordinator (461) 

Category Marketing - 8315  

JOB SUMMARY: This position is responsible for planning and implementing internal and external communications and community relations programs in support of Hancock Regional's mission, vision, values and strategic direction.



  • Identify, manage and respond to the needs of Hancock Health service lines, the organization at large as well as newly developed opportunities.
  • Primary thought leader in developing and implementing channels of communications to all internal visitors, community members and partners, patients and associates.
  • Responsible for placement of all media across a wide range of media outlets; newspaper, billboard, radio, TV (as appropriate) and the point person for media communications when appropriate.
  • Oversee all outsourced advertising and advertising relationships established by the hospital.
  • Play a part in community event planning and implementation.
  • Work closely with the team leader of business development in the creation of communication initiatives to support growth.
  • The individual will strongly support the culture, engagement and leadership initiatives of Hancock Health.


Attitude/Customer Competencies

  • Caring, compassionate, and approachable in all customer contacts.
  • Privacy - respects customers' right to privacy and modesty.
  • Confidentiality - maintains customers' confidentiality.
  • Telephone etiquette - speaks so that customers hear a smile.
  • Appearance - takes personal ownership of appearance and that of work environment.
  • Initiative - takes necessary steps to fix problems immediately.
  • Providing Direction and Customer Acknowledgment - provides personalized attention by being courteous, friendly, and helpful when responding to customers' needs.
  • Timely service - recognizes that customers' time is very valuable; provides them with prompt service.
  • Customer information/education - provides customers with the best information needed to make informed choices.

Relationship Competencies/Work Group Competencies

  • Demonstrates advocacy, respect and truth telling.
  • Demonstrates accountability for own actions.
  • Demonstrates the ability to respectfully address interpersonal conflicts.
  • Takes initiative to help others.
  • Demonstrates a learning attitude toward solving problems.
  • Demonstrates openness to change and new learning.
  • Reports to work on time and has regular attendance.
  • Adheres to practice defined dress code.
  • Attends sstaff meetings.

Ethical Decision-Making

  • Respects the needs, expectations and rights of all individuals.
  • Advocates the rights of all to a safe environment.
  • Uses sensitivity to cultural diversity to guide decision-making.
Position Requirements


  • Minimum of 5 years of healthcare marketing communications.
  • Ancillary industry marketing communications a plus.
  • Strong understanding of healthcare markets, industry and trends required.
  • Proven experience in managing projects and implementation required.
  • Experience in marketing tactics, direct mail, CRM and other marketing communications strategies required.
  • Required Education: Bachelor’s degree in marketing communications or related field preferred.
  • Master’s degree a plus.
Full-Time/Part-Time Full-Time  
Shift Days  
Sign-On Bonus  
Position Marketing & Communications Coordinator (461)  
Number of Openings 1  
Exempt/Non-Exempt Exempt  
Open Date 2/20/2020  
Location Hancock Regional Hospital  
About the Organization Hancock Regional Hospital serves Hancock County and the surrounding areas as a full-service community hospital focused on primary care, patient comfort, and convenience.

Today, a highly skilled medical and professional nursing staff anchors Hancock Regional Hospital. We have a state-of-the-art surgery department, 24-hour emergency services, OB services, progressive and critical care, a geropsychology unit, home healthcare, occupational health, a transitional care unit, a total oncology program with a cutting-edge radiation oncology center, many private rooms, and a full complement of Inpatient and outpatient services.

Our Mission is to be a Caring Community Partner by healing, improving health and wellness, alleviating suffering, and delivering acts of kindness one person at a time.  
EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.  

This position is currently not accepting applications.

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