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Headline Copywriter 


Position Description:

PETA is looking for a smart, quick, and creative individual to hype up our animal rights campaigns into provocative written content that will change hearts. Were you an expert at "clickbait" before it was a thing? Is "sensationalism" your middle name? You should have experience writing and promoting content for a brand or nonprofit and/or experience working in a digital newsroom. You must be accustomed to writing, editing, and posting several headlines/stories daily. The ideal candidate will be comfortable in a fast-paced digital environment, is vegan, have true enthusiasm for the work, and be a champion for all animals.

Primary Responsibilities and Duties:

• Write catchy, exciting headlines for dozens of news articles, action alerts, emails, blogs, op-eds, and other articles daily
• Follow breaking news in the animal rights world closely and suggest compelling stories to your manager daily
• Write breaking news articles and/or other online features as needed, often with deadlines of 30 minutes to 1 hour
• Post articles on PETA's websites as needed, ensuring flawless presentation of text and multimedia elements (including editing and uploading photos with proper credit and permissions)
• Liaise with PETA's social media team to ensure proper promotion of all content
• Liaise with PETA's experts to ensure accuracy for all content
• Perform any other duties assigned by the supervisor

Position Requirements

• College degree in a related field or equivalent experience
• Minimum one year of breaking news experience in a fast-paced newsroom environment, either as part of a national media company or in a marketing-based role
• Ability to write short blogs with deadlines of 30 minutes or less
• Understanding that "the news never sleeps" and that you must be accessible and tuned in via smartphone whenever news happens after hours
• Demonstrated extensive knowledge of animal rights issues, being vegan, and PETA campaigns
• At least one year of experience building posts and uploading photos to a content-management system
• Demonstrated exceptional written and verbal communication skills
• Proven ability to work well under pressure and within tight deadlines
• Support for PETA's philosophy and the ability to advocate PETA's positions on issues professionally
• Commitment to the objectives of the organization

Full-Time/Part-Time Full-Time  
Division PETA  
Location Los Angeles, CA  

This position is currently accepting applications.

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