|Desert Champions manages and operates a curated selection of sports and entertainment events and properties, the largest of which is the BNP Paribas Open held annually at the Indian Wells Tennis Garden, operated by Desert Champions. In addition to hosting this prestigious sporting event, Desert Champions manages the Indian Wells Music Festival, Easter Bowl, the Oracle Challenger Series, and the USA Pickleball National Championships.
Nestled in Southern California, just outside of Palm Springs, the picturesque Indian Wells Tennis Garden is home to the second largest tennis stadium in the world, featuring 16,100 seats, newly renovated 45 luxury stadium suites, 12 broadcast booths, 20 food and beverage concessions and world-renowned Wolfgang Puck restaurant, Spago. The Tennis Garden, which spans more than 54 acres and boasts two 19,000 square foot shade structures, 29 world-class courts, eight acres of exposition space and a year-round full-service Tennis Club, also features a permanent 8,000-seat Stadium 2 with three fine dining restaurants, including world-famous Japanese restaurant Nobu.
Marketing Coordinator works closely with the Marketing Director and Event Marketing Manager in planning and executing various marketing initiatives and promotions for all of Desert Champions properties such as the BNP Paribas Open, Indian Wells Tennis Garden, Oracle Challenger Series, Indian Wells Music Festival, USA Pickleball National Championships and more.
Duties and Responsibilities:
*Essential Job Function
1. Community Relations
a. Build and foster relationships with local community to assist with promotion of the events*
b. Enhance the BNPPO Welcome Campaign at local businesses, tennis clubs, resorts, etc.*
2. Event(s) Experience
a. Create master plan all promotions, events, activities, entertainment, etc.
b. Manage various entertainment activities such as live entertainment during events, medal ceremony, Village Stage, Tennis Talk, and more.*
c. Curate a daily schedule of events and coordinate all logistics*
d. Work with sponsors on ideas and ways to promote their products during the events that is beneficial to them and the tournament.
e. Assist with all player appearances pre-tournament and during events
f. Work with media/PR and internal team on ideas for new ways to engage players or artists, and fans.
3. Promotional Materials / Advertising
a. Work with designers, printers and internal teams on all event promotional material. This includes community events, hotel branding, event promotional collateral*
4. Marketing - Miscellaneous
a. Help build the Desert Champions brand
b. Assist with various event(s) marketing initiatives such as advertising campaigns, press releases and events, digital and social media, photography, and more.*
c. Interface with Volunteers on auction items and special events as needed*
d. Handle various administrative duties such as purchase orders, reports*
e. Support Marketing Director and Event Marketing Manager as needed with special projects*
5. Indian Wells Tennis Garden
a. Support various promotion of the IWTG for both tennis and non-tennis events*
b. Handle advertising and help increase membership*
c. Support the build and maintenance of the new website*
d. Posts social media content of all events*
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to read and interpret documents such as print and web content, spreadsheets, and proposals. Ability to write routine reports and correspondence. Ability to speak effectively when working with partners, vendors, VIPs or employees of organization.
Ability to calculate figures and amounts. Ability to apply concepts of basic math.
Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
To perform this job successfully, an individual should have knowledge of Microsoft Office products such as Word, Excel and PowerPoint, Outlook and understanding of basic online publishing tools and social media platforms.
Bachelor's Degree in marketing, advertising, sports management or related field; and experience working for a large-scale sporting and entertainment event.
• Copier / Fax
Knowledge, Skills and Other Abilities:
• Time management skills
• Oral and written communication skills
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to stand, walk, stoop, kneel, crouch or crawl, and talk or hear. The employee is frequently required to use hands, reach with hands and arms, and climb or balance. The employee is occasionally required to sit. The employee must occasionally lift 20 pounds.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The position entitles flexible working hours based on events and might include nights, weekends and major holidays.
The noise level in the work environment is usually moderate.