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Director, Public Relations (Operations) 

Category Public Relations  

NeighborWorks America: Working Together For Strong Communities

Purpose of Division:

The Public Relations division manages the corporation's internal and external communications, including but not limited to regular online and print content, email newsletters, videos, corporate reports (such as the annual report) and social media messaging. The division also provides graphic design support to other business units throughout the corporation, provides overall content management, brand management and enforcement, and website development. This involves establishing and implementing corporate-wide policies, strategies and guidelines, and coordinating audience and strategies that guide the corporation's communications activities. The Public Relations team also provides communications resources (speechwriting, talking points, media training) for corporate officers and thought leaders. In addition, the division coordinates the delivery of branding and communications best practices to NeighborWorks network organizations.

Close Date: Posting closes at 12:01am (EST) on the date listed below (the night before at 11:59pm EST).

Position Summary:

Reporting to the Senior Vice President, the Director, Public Relations (Operations) assists the Senior Vice President in the development and implementation of the division's goals and strategies, content direction, budgeting and staff operations to ensure the efficient and effective operation of the division. The Director also assists the Senior Vice President in ensuring the quality and timeliness of the division's communications products and in coordinating communications with other divisions. It is expected the Director, Public Relations (Operations) will stay current with trends and topics in affordable housing and community development, nonprofit marketing, innovations in corporate communications, and relevant technologies.

Essential Responsibilities:

  • Overseeing the quality and timeliness of work products, including websites, e-newsletters, social medial and print projects.
  • Assisting the Senior Vice President with the strategic direction and vision of the division, including goal setting, budget planning/management, and personnel decisions.
  • Developing the business processes, policies, standards and procedures for the corporation's communications activities.
  • Ensuring that division staff work together efficiently and facilitate optimal coordination with other divisions on communication projects and tasks.
  • Working with the digital communications team to establish and implement social and digital media strategies, in addition to content creation selection, development use and delivery.
  • Supervising PR team members-providing project management guidance, best practices and oversight-to ensure the timely development and delivery of communications projects and deliverables.
  • Assisting the Senior Vice President with evaluating and managing requests and proposals for new communications products, including websites, graphic design and signage, e-newsletters, social media and content-related products.
  • Monitoring work of department to ensure efficiencies, gather metrics and report outcomes. Compiling and writing weekly, monthly and quarterly reports for officers and senior leadership as assigned; gathering and reporting on metrics, project deliverables and deadlines; analyzing outcomes and providing key data for evaluation (viewership, visitors, fans/followers, audience size, interactivity, etc.).
  • Other job related duties as assigned.

Nature of Work Contacts:
NeighborWorks America staff, network member organizations, vendors and national partners.

Fiscal Responsibilities:
Assisting SVP with budgetary oversight (particularly for special projects), budgetary planning/forecasting, and resource allocation approval up to preapproved limits.

Position Requirements

Required Qualifications:
(a) Education: A bachelor’s degree with a focus on communications, journalism, writing or a related field is required. Master’s degree a plus.

(b) Experience: At least 10 years’ experience with a communications/public relations shop for a nonprofit or medium to large corporation. Journalism and writing experience are key, as is familiarity with maintaining and adhering to an organization’s stylebook (AP, Chicago, etc.). Must have at least 5-7 years of supervisory experience in a communications setting.

(c) Licenses, Certifications: None required.

(d) Competencies, Knowledge, Skills & Abilities: A strong knowledge and understanding of the use of communications (internal and external) in a larger setting. Must be able to manager multiple and overlapping projects and deadlines. Must be familiar with metrics and analytics. Highly effective writing and editing skills in various forms (e.g., corporate documents, online corporate presence, white papers, reports, speeches, talking points, articles, ). A grasp of basic design principles. Extensive and exceptional ability to plan, organize, and carry out complex projects. Marketing experience is a plus.

(e) NeighborWorks America Staff are expected to demonstrate excellence in the following:

  • Sensitivity to racial, gender, sexual orientation and cultural differences
  • Effective, respectful, and timely communications with internal and external stakeholders
  • Listening effectively, seeks and accepts feedback
  • Effective team work
  • Analytic, thoughtful and strategic thinking
  • Considering the mission, objectives, and goals of NeighborWorks and demonstrating an understanding of the impact of her/his/their decisions and behavior on the organization.

(f) Technology: Microsoft office suite, Adobe creative tools, Salesforce, media tracking, database management software, content management systems.

Preferred Qualifications:
Experience or knowledge of affordable housing/community revitalization issues is preferred but not required.
Working Conditions:
(a) Travel: up to 15%.
(b) Physical/Sensory Demands: Fast paced working environment, extensive computer usage. Light lifting up to 25 lbs.

Special Provisions:
Occasional work outside of normal business hours, such as weekends and evenings may be required.

Duration Continuous  
Division Public Relations  
Department Public Relations  
Travel Up to fifteen percent (15%)  
Working Conditions Fast paced working environment, extensive computer usage. Light lifting up to 25 lbs.  
Close Date 5/23/2019  
Location CORPORATE HEADQUARTERS: District of Columbia Office  
EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.  

This position is currently not accepting applications.

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