Share Email Opening Title Public Relations & Outreach Specialist  Reports to: Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.   Exempt/Non-Exempt Exempt   Full-Time/Part-Time Full-Time   Location Capital Area Food Bank - DC   About the Organization It is an exciting time at the Capital Area Food Bank (CAFB) as we continue to undertake our mission of providing good, nutritious food today and food to enable brighter futures. On an annual basis CAFB distributes about 40 million meals worth of food through a network of hundreds of partners across the DMV. We know that creating long term solutions to food security requires more than meals. It requires education, training, and collaboration across the public, private and social service ecosystems. We are seeking people with strong ideas and a passion to come together to address the complex interrelated issues of food security, poverty, and equity. We are expanding in multiple ways: providing food for today and addressing the root causes of hunger by partnering with organizations that provide critical services like job training programs, health care and education. Food has the power to transform lives and move everyone forward. Find out how on our website at capitalareafoodbank.org. Let us discuss how food is at the center of everyone's healthy life!   Description The Public Relations and Outreach Specialist is responsible for driving the food bank’s outreach and awareness building efforts in the community through relationships with the media and other key public influencers. The role will help the food bank elevate its organizational image and level of visibility by building and nurturing a strong network within relevant nonprofit, government, and business sectors, and executing an effective media engagement program. The Public Relations and Outreach Specialist must thrive in a fast-paced environment and possess excellent judgement and time management skills. The ideal candidate is a self-starting strategic thinker who demonstrates the spirit of creativity and resourcefulness that a nonprofit environment demands, and who focuses on both relationships and metrics to accelerate results. Essential Functions: In consort with existing communications plan, build out and execute roadmap for securing placements in high level print, broadcast, and online media Stay apprised of daily news cycles, constantly monitoring and flagging stories and trends that present opportunities to garner positive public attention for the food bank, and making appropriate recommendations regarding media engagement strategy surrounding them Maintain a strong understanding of organizational program developments and other news, events, and activities that could provide relevant story angles for media outlets Develop and pitch story ideas to media and other relevant contacts Leverage existing media relationships and cultivate new contacts with those covering relevant business and industry developments Identify and build relationships with thought leaders, including key online influencers, to grow organizational awareness Manage media inquiries and interview requests Assist in briefing and preparation of team members to be interviewed by media, and manage coordination for media events Create content for and distribute press releases Work with team members to improve and maintain resource areas for media on the web and other relevant channels Identify, pursue, and secure relevant speaking opportunities for food bank executives and other team members as appropriate, including conference panels and keynotes (locally and nationally), receptions, awards ceremonies, etc. Monitor, analyze and communicate PR metrics and results on a monthly and quarterly basis, and as needed Coordinate with relevant team members on the planning and execution of CAFB media and other public relations events both on and off site Evaluate opportunities for media partnerships, sponsorships, and advertising placement on an on-going basis Perform other duties as assigned   Position Requirements BA/MA degree in Marketing, Advertising, Communications or a related discipline 5+ years working experience in public relations Other Skills/Abilities: Proven track record designing and executing successful public relations campaigns Strong relationships with both local and national business and industry media outlets Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews Exceptional writing and editing skills Strong ability to gather, analyze, and use available data related to the food bank’s media to drive measurable outcomes Solid experience with social media including blogs, Facebook, Twitter, etc. Strong familiarity with hunger, food insecurity, and broader related fields highly desirable Experience planning media events a plus Physical requirements: Physical activities involve sitting for 80% of the work day. Occasionally lifts office supplies up to 20 pounds. Ability to travel to sites, as needed, throughout the metropolitan area. Work Environment: Normal business office, with frequent tight deadlines Work may take place in the distribution center, or at community organizations Regular work hours are Monday through Friday from 8:30am to 5:00pm; with weekends or extended hours for special events.   EOE Statement Capital Area Food Bank welcomes and supports a diverse and inclusive work environment. We are committed to equal employment opportunities (EEO) for all applicants seeking employment and for all our employees. CAFB makes employment decisions based on organizational needs, job requirements and individual qualifications without regard to race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, personal appearance, military status, gender identity or expression, genetic information, political affiliation, educational status, unemployment status, place of residence or business, source of income, reproductive health decision making or any other characteristic protected by law. Additionally, harassment or discrimination based on these characteristics will not be tolerated at CAFB. To perform the essential functions of this position, reasonable accommodations are available to qualified individuals with disabilities.   This position is currently not accepting applications. To search for an open position, please go to http://CAPITALAREAFOODBANK.appone.com WE ALSO RECOMMEND Other Jobs Within Same Category -- None found -- Other Jobs Within 60 Miles -- None found -- Follow us See who works here:

 

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