Share Email Opening

Database Analyst FT/DA/SW 

Category Marketing Direct Marketing  


? Utilize various software applications at an expert level.

? Plays an integral role in data mapping of the data warehouse.

? Plays a underpin role during the budget process providing trends and forecast.

? Develop reoccurring KPI reports mapping database health statistics. Interpret data, provide insight and


? Identify program specific trends and make recommendation for program improvement, i.e. day of week,

program type, offer reinvestment, market segment, etc.

? Develop reinvestment models and projections for campaigns.

? Responsible for completion of down trender reports, player migration and reinvestment metrics based on

Tier score and ADT assessment.

? Develop customized test and control methodology for ease of use and interpretation.

? Maintains player Tier segmentation to include monthly sweeps (upgrades and downgrades), as well as

year-end down grades.

? Develop and execute customized reports and provide advanced training to end user.

? Conduct front and back end analysis of marketing programs related to casino marketing and direct


? Monitor marketing programs and evaluate effectiveness.

? Work closely with Player Development on list management and list tracking.

? Facilitates the flow of information throughout the department by attending regularly scheduled meetings

and conveying accurate information to affected departments.

? Must be able to investigate and help solve data quality issues.

? Maintains all project files for active and future database marketing programs and mailings.

? Create master pro-forma of the marketing calendar.

? Identify trends and developments in competitive environments and presents findings to senior


? Identify target market segments by demographic characteristics and develop strategic plans for each.

? Develop questionnaire designs with internal validity while identifying targeted population and deployment

of instrument. Oversee results and report functions.

? Able to effectively communicate with the Marketing Managers to understand program requirements and


? Ensure compliance with all policies and procedures.

? Held accountable to the highest degree for the accuracy, thoroughness and confidentiality of tracking

records and reports.

? All other duties as assigned.

Position Requirements


? Manage staff members as defined by the organizational structure. Providing guidance and leadership for

the department. Hire, train and develop associates. Coach, counsel and terminate associates as needed.

? Supervises various associates as assigned by the Director of Database Marketing.


? Maintain a consistent and regular attendance record.

? Encourage mutual respect among associates by setting positive examples.

? Maintain a professional reputation in the company and community.



? Four (4) year degree in Marketing and/or Computer Science or six (6) years experience in database

marketing or analysis or an equivalent combination of education and experience required.

? Three (3) years in analysis or database management experience required.

? Expertise in all areas of database management including data capture, pro forma development, analysis

and statistical modeling preferred.

? Three (3) or more years of supervisory experience required.

? or successful completion of a related company approved development placement program.


? Experience writing queries against relational databases required.

? Possess knowledge of data structures required.

? Comfortable with technology.

? Knowledge of SQL preferable.

? Possess excellent communication, strong organizational and time management skills.

? Ability to perform well under changing conditions and tight timelines.

? Must be able to pass company pre-employment Drug and Alcohol test.

? Must be able to secure license from Gaming Regulatory Authority.

? Mille Lacs Band Member and American Indian

Full-Time/Part-Time Full-Time  
Shift Rotating Days and Evenings  
Position Database Analyst  
Division Grand Casino Mille Lacs  
Close Date 3/28/2018  
Open Date 2/9/2018  

This position is currently not accepting applications.

To search for an open position, please go to


Other Jobs Within Same Category
Director of Database Marketing FT in Hinckley, MN
Posted on: 1/23/2019
[Apply Now]

Other Jobs Within 60 Miles
Systems Tech (Will be working in Hinckley!) in Onamia, MN
Posted on: 3/5/2019
[Apply Now]

FT & PT Security Officer in Hinckley, MN
Posted on: 2/11/2019
[Apply Now]

FT EMT Safety Officer in Hinckley, MN
Posted on: 2/26/2019
[Apply Now]

FT & PT Valet Attendant in Hinckley, MN
Posted on: 2/28/2019
[Apply Now]

FT/PT Security Officer in Onamia, MN
Posted on: 2/28/2019
[Apply Now]

Follow us

AppOne.comTM   copyrightŠ1999-2019 HR Services, Inc.
Click here for technical assistance.