Share Email Opening

Associate Director of Youth Marketing 


Position Objective:

This new position will lead PETA's online efforts to reach and engage with members of Gen-Z with our peta2 program. peta2 is the world's largest animal rights group in the world with millions of members and supporters.

Primary Responsibilities and Duties:

• Oversee and develop the youth marketing division staff members and oversee their work
• Lead peta2's social media (including, but not limited to our efforts on Facebook, Twitter, Instagram, Snapchat, live coverage, and message apps) and content marketing strategies in our efforts to reach more young people with our animal rights message
• Lead peta2's efforts on technological initiatives such as sticker apps, mobile app updates, and the use of augmented reality
• Help with peta2's social influencer partnerships, especially by leading the development of creative partnership and video ideas.
• Review peta2 website and social media content with an eye for compelling content that supports our goals and campaign priorities
• Oversee the tracking, analysis, and reporting of peta2 online goals and make changes in strategy accordingly
• Perform any other duties assigned by the supervisor

Position Requirements

• College degree in a related field
• Minimum of seven years of marketing experience
• Minimum of five years of management experience
• Strong working knowledge of complex marketing concepts and strategies
• Strong working knowledge of youth culture and social media
• Thorough knowledge of animal rights issues and PETA campaigns
• Proven excellent written and verbal communication skills
• Proven exceptional analytical, organizational, and research skills
• Proven excellent interpersonal and relationship-building skills
• Professional appearance and adherence to a healthy vegan lifestyle
• Proven strong leadership skills, strategic-thinking skills, and long-term vision
• Self-motivation and the ability to focus on both team and individual goals and objectives
• Commitment to the objectives of the organization

Full-Time/Part-Time Full-Time  
Division PETA  
Location Los Angeles, CA  

This position is currently not accepting applications.

To search for an open position, please go to


Other Jobs Within Same Category
Online Video Lab Manager in Los Angeles, CA
Posted on: 9/18/2018
[Apply Now]

Marketing Engagement Assistant in Norfolk, VA
Posted on: 9/4/2018
[Apply Now]

PETA Latino Content Coordinator in Los Angeles, CA
Posted on: 7/16/2018
[Apply Now]

Director of Digital Marketing in location varies , Multiple Offices
Posted on: 6/22/2018
[Apply Now]

Join PETA’s Award-Winning Digital Marketing Team in location varies , Multiple Offices
Posted on: 12/14/2017
[Apply Now]

Other Jobs Within 60 Miles
PETA Latino Content Coordinator in Los Angeles, CA
Posted on: 7/16/2018
[Apply Now]

Online Video Lab Manager in Los Angeles, CA
Posted on: 9/18/2018
[Apply Now]

Advanced Intern - PETA Latino in Los Angeles, CA
Posted on: 7/31/2018
[Apply Now]


Click here for technical assistance.